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White floral

Icons & legends

Eight bottles and noses that still define White floral.

Icons for White floral are bottles and people — Nahéma, Chanel, Guerlain stay as names.

Scores below are editorial marks inside this atlas, not lab assays.

People

Fracas — France
Redfern · CC0 · Wikimedia Commons

Fracas

1948– · France

Germaine Cellier’s tuberose manifesto — still the white-floral argument.

Fracas (1948–, France) is still the story a counter tells when this family needs a name.

Read Fracas as dose and geometry, not a mood board — that is how White floral is argued.

Poison

1985– · France

Dior’s tuberose-fruit-incense; 1980s sillage as fashion.

Poison (1985–, France) is still the story a counter tells when this family needs a name.

Read Poison as dose and geometry, not a mood board — that is how White floral is argued.

Giorgio — United States
Prayitno from Los Angeles, USA · CC BY 2.0 · Wikimedia Commons

Giorgio

1981– · United States

Yellow-striped mall tuberose; a courtesy-controversy in restaurants.

Giorgio (1981–, United States) is still the story a counter tells when this family needs a name.

Read Giorgio as dose and geometry, not a mood board — that is how White floral is argued.

Carnal Flower

2005– · France

Ropion’s photoreal tuberose with coconut, camphor and green stem.

Carnal Flower (2005–, France) is still the story a counter tells when this family needs a name.

Read Carnal Flower as dose and geometry, not a mood board — that is how White floral is argued.

Tubéreuse Criminelle

1999– · France

Gasoline-camphor tuberose; the unpretty masterpiece.

Tubéreuse Criminelle (1999–, France) is still the story a counter tells when this family needs a name.

Read Tubéreuse Criminelle as dose and geometry, not a mood board — that is how White floral is argued.

Germaine Cellier

1909–1976 · France

Nose of Fracas and Bandit; treated flowers as architecture and shock.

Germaine Cellier (1909–1976, France) is still the story a counter tells when this family needs a name.

Read Germaine Cellier as dose and geometry, not a mood board — that is how White floral is argued.

Dominique Ropion

1955– · France

Carnal Flower and many modern whites; precision over nostalgia.

Dominique Ropion (1955–, France) is still the story a counter tells when this family needs a name.

Read Dominique Ropion as dose and geometry, not a mood board — that is how White floral is argued.

Frédéric Malle

1962– · France

Publisher model that let Ropion sign a tuberose as literature.

Frédéric Malle (1962–, France) is still the story a counter tells when this family needs a name.

Read Frédéric Malle as dose and geometry, not a mood board — that is how White floral is argued.

Debate

An icon is a brief that other White floral formulas still answer.

Origins & milestonesNotes & accordsCraft & methodCulture & meaningIcons & legendsHow to wearMarket & bottles