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Aromatic

Icons & legends

Eight bottles and noses that still define Aromatic.

Icons for Aromatic are bottles and people — Nahéma, Chanel, Guerlain stay as names.

Scores below are editorial marks inside this atlas, not lab assays.

People

Fougère Royale — France
Guiclan · CC BY-SA 3.0 · Wikimedia Commons

Fougère Royale

1882– · France

Parquet’s lavender-coumarin-moss; aromatic architecture begins.

Fougère Royale (1882–, France) is still the story a counter tells when this family needs a name.

Read Fougère Royale as dose and geometry, not a mood board — that is how Aromatic is argued.

Jicky — France
Shakko · CC BY-SA 3.0 · Wikimedia Commons

Jicky

1889– · France

Aimé Guerlain’s lavender-vanilla-civet; aromatic-oriental hinge.

Jicky (1889–, France) is still the story a counter tells when this family needs a name.

Read Jicky as dose and geometry, not a mood board — that is how Aromatic is argued.

Pour un Homme

1934– · France

Daltroff’s lavender-vanilla masculine soliflore.

Pour un Homme (1934–, France) is still the story a counter tells when this family needs a name.

Read Pour un Homme as dose and geometry, not a mood board — that is how Aromatic is argued.

Azzaro Pour Homme

1978– · France

Anise-lavender aromatic of the late 1970s.

Azzaro Pour Homme (1978–, France) is still the story a counter tells when this family needs a name.

Read Azzaro Pour Homme as dose and geometry, not a mood board — that is how Aromatic is argued.

Drakkar Noir — France
Umair.lodhi · CC BY-SA 4.0 · Wikimedia Commons

Drakkar Noir

1982– · France

Dihydromyrcenol aromatic; 1980s volume herb.

Drakkar Noir (1982–, France) is still the story a counter tells when this family needs a name.

Read Drakkar Noir as dose and geometry, not a mood board — that is how Aromatic is argued.

English Lavender

1910s– · United Kingdom

Atkinsons-type lavender water; toilet-water honesty.

English Lavender (1910s–, United Kingdom) is still the story a counter tells when this family needs a name.

Read English Lavender as dose and geometry, not a mood board — that is how Aromatic is argued.

Paul Parquet

c. 1850s–1912 · France

Nose of Fougère Royale; first great use of coumarin.

Paul Parquet (c. 1850s–1912, France) is still the story a counter tells when this family needs a name.

Read Paul Parquet as dose and geometry, not a mood board — that is how Aromatic is argued.

Ernest Daltroff

1867–1941 · France

Pour un Homme’s author; lavender as a man’s flower.

Ernest Daltroff (1867–1941, France) is still the story a counter tells when this family needs a name.

Read Ernest Daltroff as dose and geometry, not a mood board — that is how Aromatic is argued.

Debate

An icon is a brief that other Aromatic formulas still answer.

Origins & milestonesNotes & accordsCraft & methodCulture & meaningIcons & legendsHow to wearMarket & bottles