Infographic blocks encodes values as modular rectangles whose size and order rank importance. Isotype (Neurath, 1920s–30s) plus postwar magazine grids.
In reports, ads and assignments it fits dashboards, posters, one-pagers, exhibit boards. Skip it when the tiles hide that the numbers are not comparable.
Use when
- Use when 1 — dashboards, posters, one-pagers, exhibit boards
- Use when 2 — Excel or Google Sheets
- Use when 3 — PowerPoint
- Use when 4 — lab reports and poster boards
- Use when 5 — Meta, Google and retail print
Avoid when
- Avoid when 1 — the tiles hide that the numbers are not comparable
- Avoid when 2 — 3-D, dual axes, rainbow scales
- Avoid when 3 — Undated numbers, undated time series
- Avoid when 4 — Four charts on one slide
Audiences
- Work — PowerPoint
- Ads — Meta, Google and retail print
- School — lab reports and poster boards
Infographic blocks: honour modular rectangles whose size and order rank importance, and switch when the tiles hide that the numbers are not comparable.