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Sankey flow stories in : Audience

Sankey flow stories decides what is being compared in under “Audience.” The figure that must stay on the axis is 1898. Drawing it larger does not create a unit. Look first for a cut axis and a missing key. Perspective distortion wrecks comparison. Keep it flat.

Tell how quantity moves between stages with a Sankey - budgets, funnels and energy stories. Sankey flow stories encodes values as link width proportional to flow between nodes. Matthew Henry Phineas Riall Sankey (1898); modern d3-sankey layouts. In reports, ads and assignments it fits budget allocation, conversion paths, material or energy flows. Skip it when the audience only needs a start-vs-end waterfall.

This page gathers anatomy, fit, craft, failure modes and work / ads / school recipes for Sankey flow stories. When should I pick Sankey flow stories? When the story is: budget allocation, conversion paths, material or energy flows. When should I avoid Sankey flow stories? Skip it in cases like: the audience only needs a start-vs-end waterfall.

Matthew Henry Phineas Riall Sankey (1898); modern d3-sankey layouts link width proportional to flow between nodes Yes if one claim is visible at a glance in Meta, Google and retail print; otherwise link to a full figure. Yes for lab reports and poster boards if axes, units and a source line are present.

Read Sankey flow stories as , “Audience,” and 1898. A bar with no unit is not those three.1898

Figures to keep

Year of the chart
1898
Axis figure
1898
Chart
Sankey flow stories
How to read it
Audience

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